Join the Revolution

As an innovative and forward-thinking company operating in the ever-evolving landscape of consumer products, you have a unique opportunity to be at the forefront of groundbreaking research that will shape the future of the vaping industry.

We cordially invite you to partner with us on a transformative journey to investigate vaping safety for human use and consumption, addressing critical gaps in existing regulations and providing invaluable insights into the safety of vaping compared to smoking.

The Challenge: Despite the significant growth of the vaping industry since its regulation in 2017 by the EU commission, concerns about its safety have been a persistent challenge.

While the commission released a list of quantifiable substances to ensure e-liquids and devices did not reproduce the levels of carcinogenic gases found in cigarettes, we acknowledge that more extensive research is needed to ascertain if vaping is 99% safer than smoking.

Our Vision: Backed by a team of dedicated scientists, including one visionary who stopped animal testing on vape products as a regulatory requirement back in 2013, our research initiative aims to exceed the regulatory standards and explore three crucial areas:

1. Flavour Toxicology on Inhalation: We will investigate the potential health risks associated with inhaled flavours, surpassing existing data limited to ingestion. By conducting in-depth in vitro, in vivo, and human trials, we will shed light on any flavour-related risks, ensuring safer vaping practices.
2. New Carrier Technology: We recognize the limitations of traditional PG and VG carriers and aim to explore novel alternatives that minimize harmful compound accumulation in the liver and kidneys. Through rigorous cellular, tissue, and animal studies, we will develop safer carrier technologies for vaping products.
3. Clinical Trials and Dose Response: Our extensive clinical trials, with diverse participant groups, will evaluate the health effects of vaping and smoking over the long term. This comprehensive analysis will provide robust evidence on vaping safety and its potential as a safer alternative to smoking.

The Incentive: We understand that research funding is a significant commitment for any company, and we are delighted to offer an incentive scheme to make your involvement even more rewarding. Companies that participate in this groundbreaking research will be eligible to claim the donated amounts back through the UK R&D Tax Relief scheme, maximizing the return on your investment in promoting safer vaping practices.

Why Donate? By joining us in this pioneering research, your company will have the opportunity to:

1. Shape the Future: Contribute to shaping the future of the vaping industry by establishing robust scientific evidence on vaping safety, empowering consumers to make informed choices.
2. Enhance Your Reputation: Showcase your commitment to consumer safety and responsible business practices, solidifying your position as an industry leader in promoting a healthier alternative to smoking.
3. Drive Innovation: Be at the forefront of innovative research and new advancements in vaping technology, fostering a culture of innovation within your company.
4. Positive Social Impact: Your contribution will have a significant social impact by improving public health and potentially reducing the harm caused by smoking.

Conclusion: Your partnership is crucial in our pursuit of knowledge that will make vaping 99% safer than smoking. Together, we will unlock vital insights that will not only benefit your business but also revolutionize the vaping industry for the better. Embrace this opportunity to drive meaningful change and create a safer, healthier world.

We eagerly await the opportunity to discuss this transformative research endeavour further and warmly welcome your esteemed company’s participation.

Please reply to further communications.